"Which Business Niche Is Best For A Serial Entrepreneur?"

Which Startup Streams business can you run forever? 

Think of it a bit like a diet. Most people not only fail a diet, but end up putting on more weight than when they started. Going from fad diet to fad diet isn’t a recommended way to live. There are no shortcuts to living healthier and getting that ‘dream’ body you may aspire for. It would be recommended to make incremental changes which you’d be able to implement for a year, 5 years… for the rest of your life. What one thing can you happily do to impact a healthy lifestyle daily? The same thinking goes for business if you think you’ll struggle with motivation down the line. 

Which business will you be excited to see succeed daily, ideally for the rest of your life (which niche would you not get bored of)? You would be more emotionally invested in a business you have genuine interest in and therefore perhaps be more inclined to see it succeed.

How can you combine interlocking business niches?

A prime feature of Startup Streams is that you can start multiple businesses and run them at the same time. This means you may want to pick interlocking niches, or ‘Super Sets’ as we like to call them (a term coined by the fitness industry). Perhaps you are keen about fitness, so you can start a fitness store, CrossFit store, healthy eating store and weight loss store at the same time. As one store grows, the others grow with it as you’d be able to cross promote - the most likely people to buy from you in the world are those who already have. 

When you have made a sale from one store, link them to your others to offer a greater selection of similar products which your customer may be interested in. 

‘Super Sets’ = Interlocking niche examples:
Fitness: Fitness niche, CrossFit niche, healthy eating niche, weight loss niche
Healthy Eating: Healthy eating niche, Keto diet, Paleo diet, juicing, weight loss niche
Holistic living: Yoga and meditation, clean eating, self improvement, juicing, ecological 
Starting a business: Blogging, branding, marketing, freelance, SEO
Celebrations: Birthday cards, Christmas, cocktails, wine

Who can you partner or collaborate with?

How can you leverage an audience which you already have access to? Perhaps you know of a social media influencer and you can invite them to join your Startup Streams team? This would be a great way to kickstart a new store! With Startup Streams, you can invite a co-founding team and use everyone’s strengths to the team’s advantage. One member of the team can be a project manager, one to look after customer care, another to manage marketing etc… and can you think of someone you can invite to your store with a pre-existing target audience you can leverage within one of the Startup Streams niches? Invite them to your store. 

Pro Tip: How should I proceed with choosing a business niche to start up? 

Our advise is this… Which niche do you already have a genuine interest in? Which niche caught your eye first?

Of course, the most successful owners of Startup Streams stores are those who already have a target audience in place, but this may not be the case for you. For the majority of our customers, they start from scratch and that is exactly what we’re about. We therefore state it is best to go with a niche you already know personally. This has a some great advantages:

1. You would be better equipped to answer customer messages as you already have a better knowledge than those seeking ebooks to get into the subject in the first place.
2. You can edit and improve the available ebooks to make them unique using your own knowledge - something which may be hard for a competitor to replicate. You can also use your subject knowledge for content marketing like starting a blog (all Shopify / Startup Streams stores come with a built in blog engine to allow you to do this for free). 
3. As stated earlier, you would be more emotionally invested in a business you have genuine interest in and therefore more inclined to see it succeed. 

Maybe you have a dog at home? Start with the dog niche. Maybe you love running? Go with the fitness niche. Maybe you love to get out in your garden over the summer? Startup a gardening niche store.